Clicktivism even made the Oxford English Dictionary towards the end of 2011.
BBC: The tech highs (and lows) of 2012
2.
The debate over the merits of these sorts of online awareness raising campaigns, sometimes referred to as "slacktivism" or "clicktivism, " is getting tired.
CNN: In praise of 'slacktivism'
3.
Voting in British general elections may not be available online but the rise of "clicktivism" - the use of the internet to raise awareness of a cause or view - really hit the mainstream in 2012.