As traffic logjams on Lombardi Avenue, hundreds of Cheeseheads mill around the Lambeau Field parking lot, chomping on Johnsonville brats and swigging Leinenkugels.
FORBES: Magazine Article
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The Arizona Cardinals football team once restricted ticket sales to state residents in order to prevent an influx of Cheeseheads, as Green Bay Packer fans call themselves.
WSJ: For D.C. Baseball Team, Deluge
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When FORBES recently ran the numbers on which NFL faithful were the most passionate (comparing television ratings and Internet traffic to market size) the Cheeseheads emerged on top.