Fighting brands — low priced brands supported by minimal advertising and competing on price to retain market share — will play a greater role.
具有竞争力的品牌——尽可能降低广告投入并依靠价格来维持市场份额——将会扮演更重要的角色。
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With this link, he can choose between a number of supported subscription packages (such as unlimited usage per month at one price or a specific number of usage hours at a lower one-time charge).
They say different regions call for different approaches - some that charge for downloads, some that stream music for a single subscription price and some that are supported by advertising.