Responding on the second dominant interruption raised by Alistair, members on the mailing group agreed that fractional allocation of people on projects does not work.

In Europe, cocktail or mixed flavours rank behind orange due to their strong presence in still drinks and nectars, but globally the second most dominant flavour is lemon.

A second characteristic of the industry is that dominant positions can be undermined by technological progress: mainframes, for example, were dethroned in the 1980s by smaller machines.