Not differentiation of their privatelabelbrands (although that may part of the problem), but differentiating their store as a brand-a shopper destination if you will.
不是差异化他们的自由品牌(虽然这也是问题的一部分),而是差异化达到客户目的的商店品牌。
2
Private-label makers will sell more, but since raw materials are a higher proportion of their total costs (they don’t advertise as much as posh brands), they will suffer.