The shops, business opportunities, business, business goodwill, ask, to help, Chambers of Commerce and other seven function center on the unified platform, to a "plan" as the core of mastery.

Moreover, business goodwill is decided by such complicated factors as social cultural traditions and system, technological level, business operation performance and the specific condition of a market.

When you purchase a business, like YouTube, for more than it's "book value" you must record the difference as Goodwill.