The ISO labeling standards ban vague or misleading claims on productpackaging, because terms such as "environmentally friendly" and "non-polluting" cannot be verified.
ISO 标签标准禁止在产品包装上发表模糊或误导性的声明，因为诸如“环境友好”和“无污染”等术语无法得到验证。
2
The 10-country study surveyed productpackaging in Britain, Western Europe, Scandinavia and the United States.
这项研究涉及10个国家的，调查了英国、西欧、斯堪的纳维亚和美国等地的产品包装。
3
Marketers must qualify their claims on the productpackaging and limit them to a specific benefit, such as how much of the product is recycled.