Also in attendance was the head of America's Health Insurance Plans, which was formed from a merger of the Health Insurance Association of America and another insurance lobby.

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And while 31 percent of those surveyed said their insurance would cover the costs of long-term care, the Health Insurance Association of America estimates that only about 6 percent of Americans actually have such insurance.

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Karen Ignagni is president and CEO of America's Health Insurance Plans, a national association of health insurers.

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