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单词 Advertising Checking Bureau
释义

Advertising Checking Bureau

英语百科

Advertising Checking Bureau


The Advertising Checking Bureau, Inc. (ACB) is a company that develops, manages and administers local channel marketing programs for manufacturers and their retailers. ACB developed the first services specializing in auditing Co-operative (Co-op) advertising invoices to determine the actual rates paid by retailers in daily newspapers in the early 1950s.

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