But attitudes can change, Cialdini says.

但态度是可以改变的，Cialdini 说。

One of the most famous photographs in the story of rock'n'roll emphasises Cialdini's views.

摇滚乐故事中最著名的照片之一强调了 Cialdini 的观点。

Cialdini points out these leaders were sowing uncertainty, and uncertainty about what to do amplified their social influence.

西奥迪尼指出，这些领导人正在播下不确定性的种子，而对做什么的不确定性扩大了他们的社会影响力。

Cialdini cites scores of research papers and historical events that prove that even something as simple as writing deepens every individual's engagement in the project.

Cialdini 引用了大量研究论文和历史事件，证明即使像写作这样简单的事情也能加深每个人对项目的参与。