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单词 Sleeper effect
释义

Sleeper effect

英语百科

Sleeper effect

Figure A: Normal DecayFigure B: Sleeper Effect
Figure A: ForgettingFigure B: DissociationFigure C: Differential-Decay

The sleeper effect is a psychological phenomenon that relates to persuasion. It is a delayed increase of the effect of a message that is accompanied by a discounting cue.

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