跨媒体制作 Media franchise

（重定向自Metaseries）

跨媒体制作是将知识产权透过不同传播媒体（载体）制作，以提升广告效应、增加经济规模、或回馈消费者、扩大促销商品等。内容包括原始作品的角色、设置、商标。

单词	Metaseries
释义	Metaseries 中文百科跨媒体制作 Media franchise （重定向自Metaseries）跨媒体制作是将知识产权透过不同传播媒体（载体）制作，以提升广告效应、增加经济规模、或回馈消费者、扩大促销商品等。内容包括原始作品的角色、设置、商标。英语百科 Media franchise 跨媒体制作（重定向自Metaseries） A media franchise is a collection of media in which several derivative works have been produced from an original work of media (usually a work of fiction), such as a film, a work of literature, a television program or a video game. The intellectual property from the work can be licensed to other parties or partners for commercial exploitation and further derivative works, and be exploited across a range of mediums and by a variety of industries for merchandising purposes.
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Metaseries