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单词 brand
释义

brand

noun
 
/brænd/
/brænd/
  1.  
    a type of product, service, etc. made or offered by a particular company under a particular name品牌
    • a well-known brand of toothpaste知名的牙膏品牌
    • (British English) You pay less for the supermarket's own brand.超市自有品牌的东西要便宜些。
    • (North American English) You pay less for the store brand.商店品牌的东西要便宜些。
    • luxury/premium brands豪华/高档品牌
    • We compared our product with the leading brands.我们将我们的产品与领先品牌进行了比较。
    • How can we build our brand?我们如何打造我们的品牌?
    • brand loyalty (= when customers continue buying the same brand)品牌忠诚(消费者不断购买同一品牌的商品)
    • brand awareness/recognition 品牌认知
    • brand image/values品牌形象/价值观
    see also own-brand
    Extra Examples
    • the world's leading brand of vodka世界上首屈一指的伏特加品牌
    • Our main aim is to encourage brand loyalty.我们的主要目标是鼓励顾客继续购买这品牌的产品。
    • The company's core brand value is consistency in quality and service.这家公司的核心品牌价值在于始终如一的质量和服务。
    • Champagne houses owe their success to brand image.香槟公司的成功在于他们的品牌形象。
    • They realize the importance of creating a consistent brand identity.他们意识到创建一致的品牌标识的重要性。
    Topics Businessb1
    Oxford Collocations Dictionaryadjective
    • leading
    • major
    • premium
    brand + noun
    • identity
    • image
    • name
    preposition
    • brand of
  2. a particular type or kind of something类型
    • an unorthodox brand of humour别具一格的幽默
    • I don’t think Bertha would appreciate your particular brand of sympathy.我认为伯莎不会欣赏你特殊的同情心。
    Extra Examples
    • This brand of rhythm and blues was different in several ways.这种节奏布鲁斯风格在几个方面都有所不同。
    • They developed their own brand of communism.他们发展了自己的共产主义品牌。
    • She has her own unique brand of humour.她有自己别具一格的幽默。
    • His brand of sarcasm was well-known.他的讽刺风格是众所周知的。
    • his particular brand of comedy他特有的幽默
    Oxford Collocations Dictionaryadjective
    • particular
    • peculiar
    • special
  3. a mark made with a piece of hot metal, especially on farm animals to show who owns them烙印(尤指农场牲畜身上表示所属的印记)Topics Farmingc2
  4. Word OriginOld English brand ‘burning’, of Germanic origin; related to German Brand, also to burn. The verb sense ‘mark permanently with a hot iron’ dates from late Middle English, giving rise to the noun sense ‘a mark of ownership made by branding’ (mid 17th cent.), which developed in to sense (1) (early 19th cent.).

brand

verb
 
/brænd/
/brænd/
[often passive]
Verb Forms
present simple I / you / we / they brand
/brænd/
/brænd/
he / she / it brands
/brændz/
/brændz/
past simple branded
/ˈbrændɪd/
/ˈbrændɪd/
past participle branded
/ˈbrændɪd/
/ˈbrændɪd/
-ing form branding
/ˈbrændɪŋ/
/ˈbrændɪŋ/
  1.  
    to apply a brand name, image or identity to something加商标(或形象、身份等)于
    • brand something The website was not doing a very good job of branding the company. 该网站在宣传公司品牌方面做得不太好。
    • brand something with something Stadiums are branded with corporate logos.体育场馆加上了企业标识。
    • brand something (as) something Their products are branded as organic.他们的产品标注为有机。
    • brand itself (as) something The city is trying to brand itself a world-class capital.这座城市正努力为自己打造世界级首都的形象。
  2. brand somebody/something (as) something to describe somebody/something as being something bad or unpleasant, especially unfairly(尤指不公正地)丑化(某人),败坏(某人)名声
    • They were branded as liars and cheats.他们被说成是说谎者和骗子。
    • The newspapers branded her a hypocrite.报章污蔑她是伪君子。
    • Her parents had long since branded her a failure.长久以来她的父母都说她是个失败者。
  3. brand something (with something) to mark an animal with a brand to show who owns it给(牲畜)打烙印
  4. Word OriginOld English brand ‘burning’, of Germanic origin; related to German Brand, also to burn. The verb sense ‘mark permanently with a hot iron’ dates from late Middle English, giving rise to the noun sense ‘a mark of ownership made by branding’ (mid 17th cent.), which developed in to sense (1) (early 19th cent.).
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更新时间:2025/8/6 13:30:54