market segmentation
noun/ˌmɑːkɪt ˌseɡmenˈteɪʃn/
/ˌmɑːrkɪt ˌseɡmenˈteɪʃn/
[uncountable, countable]- the act of dividing existing and potential customers into groups according to their age, gender, class, income, etc.
根据年龄、性别、阶层、收入等将现有和潜在客户分为不同组的行为。