marketing mix
noun/ˈmɑːkɪtɪŋ mɪks/
/ˈmɑːrkɪtɪŋ mɪks/
[usually singular] (business)- the combination of the features of a product, its price, the way it is advertised and where it is sold, each of which a company can change to persuade people to buy the product
营销组合（即产品特征、价格、广告宣传方式以及营销地的组合，企业可调整这些项目以实现其营销目标）