brand association
noun[U]
ukusMARKETING,COMMERCE
anything such as asymbol,activity,famousperson, etc. that makes aconsumerthinkof aparticularbrandorproduct:
Brandassociationwith aneventsuch as theOlympicscanpositivelyinfluencepurchasebehaviour.
Examplesofbrand association
brand association
The style should not be confused with commercial photography campaigns which highlight a color to draw attention as well as forbrandassociation.
From
This example is from Wikipedia and may be reused under a CC BY-SA license.
Wikipedia
This example is from Wikipedia and may be reused under a CC BY-SA license.They also actively construct self-concept using brand associations that arise through reference group.
FromThis example is from Wikipedia and may be reused under a CC BY-SA license.
Wikipedia
This example is from Wikipedia and may be reused under a CC BY-SA license.These brain structures are known to play a role in memory and recollection, which indicates they are helping the subjects to connect their present drinking experience to previous brand associations.
FromThis example is from Wikipedia and may be reused under a CC BY-SA license.
Wikipedia
This example is from Wikipedia and may be reused under a CC BY-SA license.These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors.
- white-oak
- white onion
- white-onion
- whiteout
- white-pages
- White Paper
- white-paper
- white petal
- white phosphorus
- white pigment
- white pine
- white-pine
- white plaster
- white pointer
- white-pointer
- white polo
- white privilege
- white-privilege
- white quartz
- whiter than white
- whiter-than-white
- white sale
- white-sale
- White Sands National Park
- white-sands-national-park