customer segmentation
noun[U]
ukusMARKETING
theprocessofdividinga company’scustomersintogroupsofsimilartypes, inordertoplanhow tosellto eachtypemoreeffectively:
toperformacustomersegmentationanalysis
Examplesofcustomer segmentation
customer segmentation
It assists in effectively allowing processes such ascustomersegmentation, campaign management and products promotion, to be undertaken at a more efficient rate.
From
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Wikipedia
This example is from Wikipedia and may be reused under a CC BY-SA license.Important characteristics include: operating margin, company size, products,customersegmentation, growth rate, cash flow, number of employees, etc.
FromThis example is from Wikipedia and may be reused under a CC BY-SA license.
Wikipedia
This example is from Wikipedia and may be reused under a CC BY-SA license.These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors.
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