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单词 soft sell
释义
soft sell
noun[S]
uk
/ˌsɒft ˈsel/us
/ˌsɑːft ˈsel/
a way oftryingtosellsomething to someone bypersuadingthemgently:
（用友好诱导的方式进行的）劝诱推销
Thetrainingbrochuredeliberatelyadoptsa soft-sellapproach.培训手册故意使用了劝诱推销的做法。
SMART Vocabulary: related words and phrases
Urging & persuading
  • ambulance-chasing
  • argumentation
  • be/go on atsomeoneidiom
  • blag
  • blagger
  • chivvy
  • fob
  • induce
  • inveigle
  • jolly
  • lean
  • lean onsomeone/something
  • miseducate
  • miseducation
  • overencourage
  • urge
  • woo
  • work onsomething
  • wrap
  • wrapsomeonearoundyourlittle fingeridiom
See more results »

You can also find related words, phrases, and synonyms in the topics:

Selling
(Definition ofsoft sellfrom theCambridge Advanced Learner's Dictionary & Thesaurus© Cambridge University Press)

soft sell| Business English

soft sell
noun[S]
uk
us
MARKETING
a way oftryingtosellsomething to someone bypersuadingthemgentlythat theywantor need it:
Advertisers areadoptingthesoftsellfor those whoenjoyhousework.
COMMERCE
something that iseasytosell:
The newcameraphoneis asoftsell.
(Definition ofsoft sellfrom theCambridge Business English Dictionary© Cambridge University Press)

Examplesofsoft sell

soft sell
I suppose that, like others, it could have been taken in by the kind words, thesoftselland a few behind-the-scenes assurances.
From the
Hansard archive
Example from the Hansard archive. Contains Parliamentary information licensed under theOpen Parliament Licence v3.0
They suggest thesoftselland gentle guiding principles.
From the
Hansard archive
Example from the Hansard archive. Contains Parliamentary information licensed under theOpen Parliament Licence v3.0
It really is asoftsellorganisation.
From the
Hansard archive
Example from the Hansard archive. Contains Parliamentary information licensed under theOpen Parliament Licence v3.0
This is thesoftsellapproach.
From the
Hansard archive
Example from the Hansard archive. Contains Parliamentary information licensed under theOpen Parliament Licence v3.0
Softsellstrategies have logical appeals, emotional appeals, advice and praise.
From
Wikipedia
Creatives commons iconThis example is from Wikipedia and may be reused under a CC BY-SA license.
As he said: there is no such thing as the hard sell or thesoftsell.
From
Wikipedia
Creatives commons iconThis example is from Wikipedia and may be reused under a CC BY-SA license.
Softsellis also less likely to be irritating to consumers.
From
Wikipedia
Creatives commons iconThis example is from Wikipedia and may be reused under a CC BY-SA license.
General motivational strategies includesoftsellversus hard sell and personality type.
From
Wikipedia
Creatives commons iconThis example is from Wikipedia and may be reused under a CC BY-SA license.
He pioneered the use of art in advertising, of fictional characters, thesoftsell, and the idea of consumer engineering.
From
Wikipedia
Creatives commons iconThis example is from Wikipedia and may be reused under a CC BY-SA license.
It is widely considered a classicsoftselladvertisement.
From
Wikipedia
Creatives commons iconThis example is from Wikipedia and may be reused under a CC BY-SA license.
The strategy behind this kind of original content created by companies or advertisers is to reach the exact audience segment intended for a given product, utilizing asoftselltechnique.
From
Wikipedia
Creatives commons iconThis example is from Wikipedia and may be reused under a CC BY-SA license.
This is an example of corporate branding, and soft selling a company.
From
Wikipedia
Creatives commons iconThis example is from Wikipedia and may be reused under a CC BY-SA license.
These examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors.
#https://dictionary.cambridge.org//dictionary/english/soft-sell##
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更新时间：2025/1/19 11:16:04