In the firstcontent it is emphasized particularly on influence factors analysis which consists of four matters, they are middlemen, assistant organizations, purchasers and competitors.
前者包括四方面的内容即中间商因素影响分析，辅助机构环境分析，购买者行为分析和行业与竞争分析；
2
First, make an outline, and then fill in the content.
先搭好架子，再充实内容。
3
OK, we'll have a careful look at the content of your case study in a minute, but I just want to make a general comment first, before you start writing your second draft.