But whatever you think of Apple's ads, they have to be better than the cheesy, contrived "interviews" Samsung did to promote the Tabs, at the CTIAWireless show.
"We are fundamentally changing the way consumers use the Internet on their mobile phones, " Boerries said during a keynote at the CTIAWireless conference in Las Vegas.
In 2009, the amount of data exchanged in texts and other wireless activity in the United States surpassed the amount used on voice calls, according to CTIA.