The company, which changed its name from Kraft Foods Inc. after spinning off its North American grocery business in October, makes Trident, Stride and Chiclets gum.
WSJ: Wrigley, Other Gum Makers Seek to Stimulate Gum Sales
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Pfizer ( PFE - news - people ) in 2003, which gave the firm access to American staples like Trident, Chiclets and Halls.