品牌资产(brand name capital)专属性 课本克蟑的例子，克蟑不能用在口香糖。 顾客指定(dedicated)专属性 某些顾客才能使用的。
2
?品牌名称资产
除了以上四种形式外，Williamson(1991)又加入了两种的资产专属性，分别是品牌名称资产(brand name capital)以及时程专属(temporal specificity)。
双语例句
1
Located in the one of the seven biggest ceramics capital, Deli Ceramica makes high tempreture bone china with the brandname "Deli".
潮州市枫溪德利陶瓷制作厂位于世界七大陶瓷产区的中国瓷都德利陶瓷厂生产《德利牌》高温骨瓷。
2
The 4th "China's Gold Capital Cup", Gold and Jewellery Design Awards products will be displayed at the Exhibition. International brand-name and quality ornaments will also be popularised.