TMC's goal is to establish a complete global cloud platform by 2015 that will provide affordable and advanced telematics services to Toyota automotive customers around the world.

ENGADGET: Microsoft and Toyota to partner on smarter charging systems for EVs (update: yes)

It has partnered with Toyota to co-develop hybrid systems that will provide greater fuel efficiency without compromising on performance, as well as develop in-car telematics and Internet based services that can lead to a spike in car sales.

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BMW's customers develop ideas showing how the firm could take advantage of advances in telematics and in-car online services.

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