When HBO adds a subscriber, it tends to split the new revenue about 50-50 with the cable or satellite broadcaster.
每当hbo增加一个订户,它就要同有线或卫星电视公司等发行商对这项新收入五五分成。
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Mr. Bewkes has also led an industry initiative he has called TV Everywhere, whose idea is to offer cable network programming online for anyone who is a verified cablesubscriber.
On the theory that college students might be among the first to drop cable TV, the company looked at changes in subscriber figures in college towns such as Austin, Texas, and Columbus, Ohio.