Increasingly, companies are tappinginto these desires directly through what has come to be known as "gamification": essentially, turning work into a game.
越来越多的公司通过所谓的“游戏化”直接利用这些渴望:本质上就是把工作变成游戏。
2
Tappinginto how we already see ourselves is crucial.
深入了解我们已经以何种方式看待自己至关重要。
3
A few years later, we began seeing ads tappinginto people's environmental concerns.