Under the worst demand scenarios of B2B e-markets, the strategies of stackelberggame in which seller is the leader and buyer is follower are studied.
在B2B在线市场最坏需求情景下,研究了卖方作为主方、买方作为从方的主从对策模型。
2
The results show that the more the intensity of advertising competition between the two downstream retailers, the more the retailers advertise on local advertising in Stackelberggame.
同时,斯坦博格和合作博弈下零售商的地方性广告投入和制造商的商誉与零售商之间的广告竞争强度相关。
3
It illustrated that it was difficult to turn cooperation into fact in a simple game and Stackelberg model was close to the fact.