The move, more or less the equivalent of an old-fashioned table-pounding affirmation of her bullish stance on the stock, comes in tandem with a release of the bullish results of a survey Morgan conducted that shows strong demand for for the iPhone.

FORBES: Apple: Morgan Stanley Says Buy Now; Bullish On iPhone

The survey suggests people are often prepared to take complementary medicines in tandem with pharmaceutical drugs.

BBC: Britons keen on complementary medicine