Radio companies needed to diversify their revenue model away from a reliance on spotadvertising, he said.
“广播公司需要多样化的收入模式,而不应该像现在这样依赖现时广告,”他说。
2
A good communication or advertising idea is easy to spot if you have some experience.
其实一个好的传播创意和广告创意,在你有一些经验后是较容易成形的。
3
"The advertising measure used is the number of hours of spot television fast-food restaurant advertising messages seen per week, " they wrote in the Journal of Law and Economics.