Now, the penetration and impact of social media is such that failing to understand what consumers are saying about a company online has become a business risk.
由于社交媒体拥有庞大影响力和渗透作用，如果不能了解消费者对公司的线上评论，将成为一种商业风险。
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In recent years, with the computer penetration in the social field, the application of SCM is to keep at the same time, traditional control testing update on Crescent benefits.
In this paper, the current financial crisis is spreading worldwide, and analyzes the economic crisis in the emotional penetration trend AD copy and advertising bearing social responsibility.