Mr Mulville was alluding to the anger with which newspapers reacted to the prank telephone calls made to Andrew Sachs by Russell Brand and JonathanRoss.
Rounding out the top 5 in the dishiest dad competition after Beckham and Pitt was celebrity chef Jamie Oliver, TV star JonathanRoss and recent father Tom Cruise.
Details were announced at an event in Amsterdam fronted by JonathanRoss and Ortis Deley of Channel 5's The Gadget Show, who described it as a 'complete and utter game changer'.