Mr Byard said a social media campaign to remind people the town was open for business had made a "massive difference".
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2.
Dori Byard, a scout who's a buyer for Kraft, noticed one morning that her car's route would go through Boone, Iowa around lunchtime.
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3.
Nigel Byard at IACC, which features about 70 different local traders and craft makers, said the business had managed to keep the river out, but trade had suffered.