Leticia Bernal-Bosey did this about a year ago, before expanding the hours of a Pita Pit she owns in Albuquerque, N.
WSJ: Chain restaurants hope longer hours mean more sales
2.
"There's a lot of night life in the area, " says Ms. Bernal-Bosey, 30 years old, adding that her outlet's overall sales have increased 10% since she tacked on the extra hours.
WSJ: Chain restaurants hope longer hours mean more sales