The process is repeated until all reiterations, in all nine blocks, are finally exhausted and the business plan emerges robust enough to be realistic.

ECONOMIST: Innovation

Fox Kids cartoons X-Men and Spider-Man proved a perfect gateway drug into the Marvel universe and they were followed up not by reiterations on the same popular characters but with attempts (most of them admittedly less than successful) to further the popularity of B-level characters like Iron Man, The Incredible Hulk, and The Fantastic Four.

FORBES: 'Superman Unbound' And The Future Of The DC Animated Universe