Retail business defined own brand as the productbrand that makes the benefit of retailer as centre.
零售业务的定义自己的品牌作为产品品牌，使零售商的利益为中心。
2
Product price decision is not only influenced by productbrand, but also influenced by retailer image.
产品的价格决策不仅受到产品品牌的影响，同时受到零售商形象的影响。
3
Whether you're trying to build your personal brand, business brand or a productbrand, the basic steps to developing a successful brand are always the same.