... 卷夹测验(应用于广告研究) Portfolio tests (in advertising research) 产品定位 Positioning of product 占有效用 Possessing utility ...
双语例句
1
These perceptions of costs and benefits can be determined through research, and used in positioning the product.
这些成本和价值的认知可以提供研究来决策,并用于产品定位。
2
But this idea was usurped by the view that what really matters in marketing a product or service is its positioning, where it sits on the spectrum of customer needs.