With the use of publicrelationsadvertising, you can shape the image of the organization, strengthen brand image and organization to guide public perceptions and so on.
运用公关广告,可以起到塑造组织形象、强化品牌形象、宣传组织宗旨、引导公众观念等作用。
2
Communications can include advertising, publicrelations, personal selling, viral advertising, and any form of communication between the firm and the consumer.
传播包括广告、公共关系、销售员销售、网络广告和公司与消费者之间的任何沟通。
3
Promotion has four distinct elements - advertising, publicrelations, word of mouth and point of sale.