Financial services firms can now conduct real-timeanalytics on a variety of sources such as mobile and social data to distinguish between fraudulent and normal credit card activity.
金融机构现在可以使用实时分析手机和社会数据等分辨出欺诈和正常的信用卡消费。
2
Most importantly, and unlike email analytics, all these tools and their analytics provide instant feedback so that you can react in realtime to campaigns that are working (and those that are not).