With the advent of projection, the viewer's relationship with the image was no longer private, as it had been with earlier peepshow devices.

Another feature of the new Street View maps is a configuration menu which allows you to customize Settings like image sharpness, brightness, quality, and projection or the curved effect.

It can also identify and monitor the position of the eyes, so it knows exactly where each image needs to be beamed, and passes this information on to the holographic-projection system.