Unlike other marketing efforts that take the actual hard work of building relationships, viral video seems like a short-cut to organizational riches.
不像其它需要大量的市场工作建立起来的关系，病毒视频似乎对组织来说是个达到上述目标的捷径。
2
The performance differentials were then attributed to the differences in strategy-following behavior of firms such as different product approaches, organizational forms, marketing, and distributions.
这种业绩差异被归因于企业战略遵循行为的不同，例如不同的生产方法、不同的组织形式、不同的营销和分销。
3
Sandy Carter, Vice-President of SOA Marketing at IBM, states that governance is a major determinant of the organizational, technical, and behavioral success of an SOA.
IBM SOA Marketing副总裁Sandy Carter表示，治理是SOA在组织、技术和行为方面实现成功的最主要的决定因素。