...mpetitive Service Strategies Figure 3-2: Market position of generic strategies 3-17 Overall cost leadership(成本领先): a competitive strategy based on efficient operations, cost control, and innovative technology.
So, it is very important to study the overallcostleadership strategy and pricing.
因此，研究总成本领先战略下的定价问题有着非常重要的意义。
2
Overallcostleadership is one of the three basic competition strategies brought up by Michael Porter.
成本领先战略是迈克尔·波特教授提出的三种基本竞争战略之一。
3
Then this study discusses how to decide the chains and some concrete models of project management in the example of the OverallCostLeadership Strategy.