For a midlist author, their career could go either way and so large discrepancies in how their sales are reported to the industry are frustrating and alarming.
FORBES: Can Nielsen BookScan Stay Relevant In The Digital Age?
2.
And midlist authors are the most vulnerable, not quite successful enough to guarantee a continued relationship with their publisher, but not bombing to the point where they know they are going to get dropped regardless.
FORBES: Can Nielsen BookScan Stay Relevant In The Digital Age?