The agency creates advertisements and develops a mediaplan, specifying which media will be used and in which proportions.
该机构制作广告并制定媒体计划,详细说明将使用何种媒体以及以何种比例使用。
2
Situation: Helen Parker is talking to Matthew about their mediaplan.
情境: 海伦派克正与马休讨论到媒体计画。
3
Perhaps you have found that a particular size ad, page, or on-page location works best for your advertiser and you only want to include that in your mediaplan.