In response, her approach helps people understand their carbon footprints and recognizes the key role that psychology and emotion play in behavior change.

Damage to his frontal lobes, which play a role in behavior and personality, caused a host of other peculiar symptoms.

We know that animals use pheromones to alert their peers of things like mating, food sources, and danger, and researchers hypothesize that pheromones can play a role in human behavior as well.