The best performers in the ranking address almost every dimension of social currency, including social buzz, engagement and large social audiences, according to Joachimsthaler.

FORBES: Subway, Google And Target Are Top Brands For Social Currency

This article is by Dr. Erich Joachimsthaler, founder of Vivaldi Partners, an innovation strategy and marketing firm and co-author, with David A. Aaker, of Brand Leadership and Hidden in Plain Sight.

FORBES: How Strong Is Your Brand In The Social Context? Here's How To Find Out