See GM-free Irish label good for business: Added value, increased market share, better branding and unique selling point: the most credible GM-free food brand in Europe.

Monsanto confirms the authenticity of the notice, but company spokesman Tony Coombes says the only reason for the GM-free foods is because the company "believes in choice."

GM is notifying owners to take the vehicles to dealers for free repairs and in the meantime park the SUVs outside.