Haydn Blackey, principal lecturer in marketing at the University of Glamorgan, said there had also been an increase in online grocery shopping by blue-collar families with limited access to transport.
BBC: NEWS | UK | Wales | Buying online 'to rise and rise'
2.
Mr Blackey added that internet users in rural areas such as Pembrokeshire and Carmarthenshire often chose to shop online because of the range of goods and services available to them.
BBC: NEWS | UK | Wales | Buying online 'to rise and rise'
3.
British quartet Lee Westwood, David Lynn, Matthew Blackey and Alastair Forsyth, who claimed a share of second at last week's South African Open, are in a large group of players on four under par.