There are plenty of academics who looked into the pricing of ExperienceGoods.
有许多学者对体验产品的定价做了相关研究。
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The trouble with experiencegoods is that generally you cannot separate manufacture from delivery: you cannot cook a meal in Guangzhou and eat it in New York.
When it comes to “experiencegoods” like perfume, whose qualities you can’t judge just by looking at them, social recommendations from “people like you” of the type used by Amazon are very effective.