A company that quickly imitates the innovations of its competitors.
its successful model of evolving from fast follower to market leader
as modifierfast-follower strategies
Example sentencesExamples
Publishers don't like to appear to be fast followers.
You have to be willing to be a fast follower, as you start to see things that work for other companies.
It is simply the reality that leaders who define a market segment take a higher margin, while fast followers spend margin money attempting to catch up.
Early adopters and fast followers have established a clear understanding of these activities and how to execute on them.
Its fast follower strategy relies on competitors who are slower and/or oblivious to changing market conditions.
How do they prevent fast followers who mimic their product?
In the mobile sector, it has been a fast follower instead of being a risk-taker.
Fast-follower strategies are actually more successful in general than innovation-pioneering strategies.
The company's pitch looks promising, but in an industry full of fast followers and riddled with digital disruption, its future remains uncertain.
Prior to 2006, we were a fast follower in terms of technology development.
Definition of fast follower in US English:
fast follower
noun
A company that quickly imitates the innovations of its competitors.
its successful model of evolving from fast follower to market leader
as modifierfast-follower strategies
Example sentencesExamples
Early adopters and fast followers have established a clear understanding of these activities and how to execute on them.
Prior to 2006, we were a fast follower in terms of technology development.
The company's pitch looks promising, but in an industry full of fast followers and riddled with digital disruption, its future remains uncertain.
It is simply the reality that leaders who define a market segment take a higher margin, while fast followers spend margin money attempting to catch up.
In the mobile sector, it has been a fast follower instead of being a risk-taker.
Publishers don't like to appear to be fast followers.
You have to be willing to be a fast follower, as you start to see things that work for other companies.
Its fast follower strategy relies on competitors who are slower and/or oblivious to changing market conditions.
How do they prevent fast followers who mimic their product?
Fast-follower strategies are actually more successful in general than innovation-pioneering strategies.