There aren't that many punches in football, and they are always shock-horror red-card scandals.
And each year more and more reports surface of the potential dangers down under, with shock-horror headlines grabbing the imaginations of the public.
This is clearly a handy trick for shock-horror press releases, but that's where the comparison ends.
Ireland can be such a nice country when the sun shines, and Irish people can even be so nice (and sometimes, shock-horror, even pretty!) when the sun shines!
What's behind the shock-horror headlines about child obesity doubling in a decade?
But a snappy headline, a shock-horror story, and it draws them in.
With no additional news to broadcast they resorted to filtering it into a nightmare story with shock-horror headlines and a paranoid tone.
The usual motorway jams on a Bank Holiday Monday have somehow become the stuff of shock-horror headlines.
In October four people were charged after raids on their homes in Belfast once again unleashing a flood of shock-horror stories about death lists and prominent targets.
It is left to the press to inform, and translate into layman's language, and if that means a shock-horror headline then so it does.
There was no shock-horror surprise about this at all.
Nothing lasts, not even shock-horror reaction to youth cults.
The view from the pub is that misuse is confined to a minority of ‘alcoholics’ and shock-horror statistics are a turnoff because they don't apply to the regulars.
Naughty hackers and computer viruses cost the global economy $1.6 trillion in the last year, according to the latest shock-horror survey.
Hardly a week goes by without some shock-horror revelation about how they now wear the metaphorical trousers.