1Denoting an asset, project, etc. that earns sufficiently over a fixed period to pay for its cost.
Example sentencesExamples
When the consumer pays something, this is known as a self-liquidating premium because the price asked of the consumer is set to cover the cost of the premium to the brand.
1.1Denoting a loan used to finance a project that will bring a sufficient return to pay back the loan and its interest and leave a profit.
（贷款）自动清偿的
Example sentencesExamples
In other words, he wanted government deficits to be temporary, moderate, and self-liquidating.
There is a benign form that springs up naturally in a free-market to extend short-term, self-liquidating credit.
1.2Denoting a sales promotion offer that pays for itself by generating increased sales.
薄利多销的
Definition of self-liquidating in US English:
self-liquidating
adjective
1Denoting an asset that earns back its original cost out of income over a fixed period.
（财产）一定期限内赚回本钱的
Example sentencesExamples
When the consumer pays something, this is known as a self-liquidating premium because the price asked of the consumer is set to cover the cost of the premium to the brand.
1.1Denoting a loan used to finance a project that will bring a sufficient return to pay back the loan and its interest and leave a profit.
（贷款）自动清偿的
Example sentencesExamples
There is a benign form that springs up naturally in a free-market to extend short-term, self-liquidating credit.
In other words, he wanted government deficits to be temporary, moderate, and self-liquidating.
1.2Denoting a sales promotion offer that pays for itself by generating increased sales.